DESIGNING CONTENT & MICROCOPY

As a bilingual UX designer with a strong passion for accessibility, I understand the critical role that content and microcopy play in user experience. Although English is not my first language, this unique perspective allows me to approach content creation with a nuanced understanding of diverse user needs. When gathering information from users, I ensure to consider their proficiency and context in relation to the language we will use. My commitment to accessibility drives me to create inclusive content that accommodates all users, making sure it enhances their interaction with our products.

SURVEY ALERTS - NABORS
PROJECT SUMMARY

Role
UXD/Researcher/Content Writer

Project Type
Integrated Alert System Design (IASD)

Project Summary
The Integrated Alert System Design (IASD) project is an initiative focused on developing a highly functional and user-friendly survey alert system for SmartNAV. This project involves a blend of system architecture, user experience design, and content strategy to ensure that alerts are delivered effectively and efficiently.

Information Architecture: The project involves creating a clear information architecture and taxonomy to support the alert system. This ensures alerts are well-organized and easily understood by users, facilitating seamless integration.
Usability: Emphasizing user-centric design, this project includes extensive usability research to understand user needs and behaviors. Prototyping, user testing, and iterative design processes are employed to create an intuitive interface that makes it easy for users to receive, understand, and act on alerts.
Content Writing: The project also focuses on the creation of clear and concise alert messages. This involves not only writing the content but also ensuring it is contextually relevant and accessible to a diverse user base. Attention is given to language proficiency and accessibility requirements to cater to all users effectively.

Reason for the Project:

The primary objective of the IASD project is to enhance user engagement and operational safety by delivering timely and pertinent alerts. By integrating technical architecture, user-centered design, and strategic content writing, the project ensures that alerts are both reliable and easy to comprehend. This holistic approach is crucial for minimizing response times and improving overall user experience, thereby supporting Nabors' commitment to innovation and efficiency in the drilling industry. The project also aligns with our broader goals of improving operational safety and user satisfaction through advanced technological solutions.

Methodology

Key methodologies include user interviews, solution development, usability testing to evaluate the solution and Iterative design for continuous improvement. User testing ensures clear, concise, and accessible alert messages - validating and improving our assumptions.

User Interview
Solution Development/prototyping
Usability Testing
Go back to prototype

Goals

Enhance User Engagement: Create an intuitive alert system that effectively captures user attention and facilitates quick understanding and response.
Improve Operational Safety: Deliver timely and accurate alerts to ensure users can act promptly, reducing potential risks and improving safety outcomes.

Project Screenshots and Images

Image shows the visual and structure of a alert categorized as warning.

This image showcases the first alert type, categorized as Warning.

Image shows the visual and structure of a alert categorized as Notification.

This image showcases the second alert type, categorized as Notification.

This image showcases the third alert type, categorized as Notification.

Download Alert Instructions

ROP OPTIMIZER- NABORS
PROJECT SUMMARY

Designer Role
UXD/Researcher/Content Writer

Project Type
ROP Optimizer is a tool or system used to maximize the efficiency of the drilling process.

Projects Summary
It focuses on increasing the speed at which the drill bit penetrates the rock formations, thereby improving overall drilling performance and reducing operational costs. The ROP optimizer uses real-time data and advanced algorithms to adjust drilling parameters such as weight on bit, rotational speed, and mud flow rates. By continuously analyzing drilling conditions and making necessary adjustments, the ROP optimizer helps achieve optimal drilling speed while maintaining safety and minimizing wear on equipment.

As a UX writer for the ROP optimizer tool project, I focused on enhancing the user interface by incorporating various design elements to improve usability and clarity. I created badges to indicate different statuses, providing users with immediate visual cues about the current state of operations. Breadcrumbs were implemented to help users easily navigate through the tool, ensuring they always know their location within the application. Additionally, I labeled icons and buttons clearly to ensure that all actions and functionalities are easily understood, reducing the learning curve and making the tool more intuitive for operators. These elements collectively contribute to a more seamless and efficient user experience.

Methodology

User Interview - Visiting Midland TX I was able to use my bilingual skills and interview a couple of drillers in Spanish
Solution Development/prototyping
Usability Testing
Go back to prototype

Goals

Enhance Usability: Create an intuitive and user-friendly interface that allows drill operators to easily input parameters, monitor real-time data, and adjust settings without extensive training.
Improve Efficiency: Design features that streamline workflows, such as automated alerts and recommendations, to help operators make informed decisions quickly, optimizing the rate of penetration and reducing downtime.
Increase Accuracy: Ensure the tool provides precise and actionable insights through clear data visualization and reporting, helping users to understand complex data at a glance and make accurate adjustments.
Boost Safety: Integrate safety features that alert operators to potential issues, such as equipment wear or hazardous drilling conditions, to prevent accidents and maintain a safe drilling environment.